Monday, June 09, 2008

Blending ads and games

What happens when you blend video game controllers and YouTube? Why, word of mouse marketing of course!

I've been following the Blendtec 'Will it blend?' series for about 9 months...and the latest installment made me laugh out loud (I'm easily amused, so your guffaw reflex may vary).

The entire series uses low-cost video and a finely tuned pop-culture sensibility to demonstrate the serious blending power of the Blendtec line of blenders...more than 70 videos blending everything from iPhones to Chuck Norris have worked the word of mouse magic to the tune of more than 10 million views.

In the latest video, Blendtec borrows interest from the smash hit Nintendo WII game Mario Cart...and creates Nintendo Smoke (don't breathe it!).

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